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Business & Management courses in The Course Register: browse 188 active and 266 total continuing, professional, and extension Business & Management listings with start dates, tuition, enrollment status, format, and issuing-source links.
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This course covers the necessary procedures to start up an international trading business by providing a detailed introduction to the practices, procedures, and services used in the U.S. to export and import merchandise. Topics include organizations affecting…
This course provides students with a basic understanding of the broad field of international business, presenting views from both the home and host country perspectives. The wide range of international business topics covered includes foreign direct…
This course focuses on the latest marketing communication practices—known as integrated marketing communications (IMC)—featuring an overview of the major media, including broadcast, print, outdoor, point of purchase, direct mail, Internet, telemarketing,…
The internship course provides eligible students an opportunity to earn elective credit toward the certificate program based on an internship position--comprised of at least 120 hours of practical application of course material--that the student has secured…
Explore, learn and understand the complexities in the development, sustainability and leverage of a brand. In this comprehensive course, students learn how brand identity must be nurtured and managed to positively affect a company's performance and future, as…
This course looks at the channels of marketing, advertising and communication that make up social media and the Web, exploring how these tools fit into a company's traditional integrated marketing strategy. Using case studies and real-world examples from…
The Internet, the digital revolution and the move toward an information-based economy are dramatically changing business and the way products are marketed and sold. To be more successful in this "new marketing world," business people need to understand what…
Marketers are increasingly hiring influencers to generate greater impact in the market, from simply promoting a brand and spreading a message to attracting the influencers' personal followers. Those promotional opportunities--along with the accompanying fame…
Today's consumers are dispersed over thousands of media platforms that are saturated with content and advertising. That's why marketers are struggling to even generate awareness, least of all sales, on a cost-effective basis. Consequently, many are turning to…
This capstone course allows students to put into practice key skills they have learned that address the need to understand more than just traditional marketing principles, as well as helps explain how trends develop and how to design effective, long-range…
This course introduces the human resources practitioner and international line manager to the legal, practical and successful human resources strategies used by international companies in today's global economy. Topics include employment and staffing;…
Leadership in the field of Human Resources requires much more skill and knowledge today than it has in the past. CEOs and boards have higher expectations for the role of the HR leader as a strategic, knowledgeable business partner. This course introduces the…
Designed for the human resources management (HRM) generalist practitioner or anyone who is preparing for a career as a specialist in labor/employee relations, this course provides a survey of significant laws and regulations that affect the practice of HRM in…
Employee benefits are expensive and important to any organization, accounting for nearly 40 percent of total employee compensation. This comprehensive course provides essential information for evaluating and designing programs to meet corporate objectives.…
In this introductory course, students explore compensation as a key factor in achieving organizational goals. In addition to introducing current concepts, approaches, techniques and terms, instruction examines the forces that shape the development of…
A high-quality workforce is essential to the success of businesses today. This course provides the strategies, concepts and practices essential to the effective selection of personnel to accomplish a business objective, with an emphasis on recruiting,…
To be a successful business partner with management, the human resources professional needs to effectively understand and manage the financial aspects of his/her HR department, as well as the impact of the employees on the organization's bottom line. Emphasis…
This course provides an overview of and introduction to the basic human resources management (HRM) functions: employment, employee relations, training and development, compensation, benefits and human resources information systems (HRIS). Topics include the…
The schedule is the primary source of conflict on any project. Questions like “When will we launch?”, “When is the release date?”, “When will we get the certificate of occupancy?” and “When will the drug be available to the public?”, can only be answered…
Effective leadership skills are perhaps the greatest determinant of project success. Project managers must demonstrate leadership effectiveness throughout each phase of the project life cycle. Review and recognize specific leadership styles in the context of…
Market researchers, project managers, business analysts, economists, financial professionals, budgeters, venture capitalists, investment bankers, corporate treasurers, and operations heads are just a few examples of positions requiring a working knowledge of…
A crucial foundation for a complete business analysis effort is a strategically balanced plan. With key stakeholders' considerations and/or active stakeholder involvement in mind, this class teaches you how to determine which activities are required in order…
This core class begins with a basic understanding of the functions and impact of the business analyst role, with a focus on business analysis functions related to the development of enterprise-wide solutions and the business analysis project life cycle.…
This course introduces the basic principles and concepts of Enterprise Risk Management (ERM). You gain an understanding of how ERM integrates into an organization's governance structure and processes and explore the drivers for and value of an ERM program.…
This internship—which may be taken as a substitute for MGMT X 408.805 Capstone: Building the Preparedness Plan—provides practical experience and application of the knowledge and skills learned in the previous courses. Emergency Management and Homeland…
This course provides training and education to effectively deal with the success or failure of every preparedness plan: the human execution of best practices in a highly stressed environment. Learn how to increase plan effectiveness by working in advance to…
Every organization has unique vulnerabilities, assets, exposures, and employees. Learn the tools for applying a risk or vulnerability assessment to any organization and incorporating these assessments into thriving emergency plans. Emergency plans must then…
This course presents the theory and application of managerial functions; the processes of planning, organizing, leading and controlling in a wide variety of organizational settings; and how the management of people and resources can accomplish organizational…
This course surveys marketing methods, practices and institutions from the perspectives of manufacturers, distributors and consumers. You examine marketing concepts, functions, operations and organizations of retail and wholesale enterprises; distribution…
Communication, whatever method used, needs to inform. In the business environment, writing clear, concise and comprehensible copy is critical to success. In this course, learn techniques for clarifying purpose, understanding readers and organizing ideas.…
A majority of businesses fail within the first two years, and a significant percentage of the initial survivors don't last much longer. There are many reasons for this, including inexperienced management, lack of sufficient capital, failure to do proper…
This course provides practical ideas and applications of marketing, advertising, and sales promotion techniques for managers, owners, and marketing personnel of small- to medium-size businesses. Topics include marketing, planning, and budgeting; company…
Learn all aspects of creating a solid first draft of your own business plan. This course begins with a comprehensive "situation analysis" of your (or your employer's) small business (or case study, if more applicable). You then learn the key components for…
This course surveys the factors essential for turning a great idea into a successful business and explores various benefits/costs of sole proprietorships, partnerships, corporations and franchises. Topics include market surveys, site analysis, permits and…
This course is designed to improve interpersonal behaviors and communication skills for those in leadership roles with the goal of improving relationships, productivity and the quality of work. Topics include a review of basic communication skills such as…
Designed to give you the knowledge and skills necessary to lead and communicate in today's highly diverse workplace, this course provides the most current approaches to communicating and motivating employees with culturally different expectations. The course…
This course examines the primary role of human resources development (HRD) in the organization to help people and organizations effectively manage change. This highly interactive course focuses on strategies for assessing, designing and implementing training…
This course provides a broad overview of global business practices in sustainability, designed to help students develop a strong foundation in this complex subject. The primary focus is helping students understand the business rationale for sustainability.…
This course focuses on how to create and manage a Google AdWords account and the ad creation and optimization process for maximum traffic generation. AdWords campaign management issues are explained, including strategies for selecting optimal keywords…
Digital analytics is a set of business and technical activities that create and collect "big data" and process it for analysis, recommendations, optimizations and predictions. This course defines the term "digital analytics" and focuses on its importance in…
This course explores the various media outlets--print, broadcast and digital--for those working in a broad range of public relations fields and discusses the tricks of the trade on how to work with these outlets effectively. Case histories will be used to…
This course is intended to provide an introduction to the basic history, theories, principles and methods of public relations practice. The emphasis in this class is on problem solving and the tools and techniques of the trade as applied to real-life…
The course is intended for executives and professionals that want to go beyond the basics to learn how to apply social media to get concrete business results. The course puts students on the leadership path with strategies and tactical plans that lead to…
Providing a comprehensive and practical approach to conducting relevant, useful marketing and advertising research, this course examines consumer behavior and how it can influence marketing and advertising decision-making, as well as methodologies used to…
Create effective consumer-targeted digital advertising campaigns across the ever-changing digital media landscape. Explore how to plan, create, track and optimize all types of digital advertising campaigns, with a focus on developing highly strategic…
Writing for marketing and advertising is all about crafting a message. This course aims to build the essential skills to write clear, concise, and compelling messages for all media. You study and practice writing proposals, direct mail pieces, brochure copy,…
This course emphasizes the managerial process in the international environment and provides an operational assessment of the fundamental issues involved in the management of international and multinational corporations. Instruction focuses on analyzing case…
Conducting business across cultures is crucial for succeeding in today's highly competitive marketplace. This highly interactive, simulation-based course provides executives with the knowledge and skills to plan, work, and negotiate in the global marketplace.…
The United States is the largest consumer market in the world, yet it is significantly different and more challenging than any other marketplace, especially for those who are unfamiliar with American business practices. This course provides entrepreneurs,…
Designed for individuals or partners who are starting or have started a new business, this course teaches the realities of starting and managing a new business from idea to operation. Through planning, research, testing of viability, problem solving, decision…