Behavioral Economics and Decision-Making

In this course we study how people actually make decisions, what rationality lies behind seemingly irrational behavior, and how decision-making can be nudged and influenced.

Understanding the predictably irrational behavior of people and the types of common biases that affect our decision-making, we explore how to lead people to outcomes more consistent with their stated desires.

We consider how choice architecture—including framing, defaults, and information—can influence choices and actions.

Applying these concepts, we look in greater depth at the health care, marketing, and financial industries.

Finally, we examine utility, happiness, and long-term benefits of understanding the behavioral factors that shape our lives.