The Art of the Pitch

You have an idea or you have created a brilliant piece of work: a novel, a screenplay, a concept for a television series, maybe even a scripted nonfiction podcast.

Now what? How do you convince others to jump on board to buy, create, collaborate, publish, or produce your story? How do you move it out of your desk drawer, hard drive, or imagination and into the world? In this course, we break down the making of a pitch into its core elements (generating the idea, developing the story, and stress-testing the material) as we practice strategies for producing pitch materials and for pitching your project, in the room, to a live audience.

Students write and revise two treatments: one for a work they have created and one for an idea they have yet to develop.

Students build one look book and one pitch deck and do three live pitches.

Students develop an insider's perspective on industry practices and etiquette, essential knowledge for anyone interested in the business of creation.